Tag Archives: Strauss–Howe generational theory

Are You a Millennial?


Myself

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By T. V. Antony Raj

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In the late 1980s, authors William Strauss and Neil Howe developed The Fourth Turning theory, also known as the Strauss–Howe generational theory or simply the Fourth Turning, describing a theorized recurring generation cycle in American history and global history.

In their book “Generations” published in 1991 which discusses the history of the United States as a succession of generational biographies, the two authors coined the term ‘millennials‘ to describe the generational comradeship of people born between 1982 and 2000. One of the reasons behind the term is the fact that the oldest millennials were graduating high school in the year 2000 – the beginning of the new millennium.

Over time, with more and more young people coming of age, the term millennials has become popular to refer to this generation.

Until 2013, the word ‘millennials’ was not commonly used online and became increasingly popular as psychologists and sociologists sought to understand the millennials as individuals and advertisers targeted them as consumers.

In mass media, newspapers and journals, some people older than the millennials use the term disparagingly to refer to any young person, accusing them of over-sensitivity, an addiction to smartphones, destroying traditional industries, and much more.

Some millennials themselves often use the term as a form of self-deprecation.

Turning 38 this year, the oldest Millennials are well into adulthood.

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