Video Ad: It’s Smarter to Travel in Groups


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Myself By T.V. Antony Raj
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I came across this video titled “it’s smarter to travel in groups” on YouTube.

The three short animated commercials produced for Flemish Public Transport Company De Lijn (Vlaamse Vervoersmaatschappij De Lijn) usually known as De Lijn (literally: The Line) exposes the insecurities that exist while traveling alone.

Van Hool bus of the Flemish public transport authority De Lijn in Mechelen, on the train station square.
Van Hool bus of the Flemish public transport authority De Lijn in Mechelen, on the train station square.

This transport company of the Flemish government in Belgium founded in 1991 runs about 3,650 buses and 359 trams. It transports more than 500 million passengers per year with a population of approximately 6.5 million.

De Lijn plays an integral part to reduce heavily congested traffic, together with the NMBS (Belgium’s rail provider).

Socialist politician Steve Socialist politician Steve implemented a policy allowing registered senior citizens aged above 65 residing in Flanders, to ride anywhere in Flanders for free. Incentives also exist for youth aged under 25.

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